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Own clothing brand related to beer? Why not, especially when creating the brand and its visual identity, you can use the agency's potential and enter the marketer's role. Although the brand itself and the CraftJungle.pl online store are our side activities, this project has brought new experiences – both when it comes to building and running the brand, as well as contact with a retail client. While creating a cooperative clothing line with AleBrowar, we have once again done something innovative on the Polish beer market.